Super Star Rajnikanth’s fans will be celebrating their hero’s birthday on 12 December in a gala manner. Interestingly it will be 12-12-12. And plans are on to release SIvaji, produced by AVM Productions, in 3D format on the day. Rajni in 3D would be shown on maximum screens; its like carpet bombing to reach out to a large audience in one go. In Tamil Nadu alone 400 of the 1000 digital screens are 3D ready.
Sivaji, a political thriller that brought together the formidable trio of Rajinikanth, Shankar and A R Rahman turned out to be a blockbuster in 2007 and struck gold.