Known for his novel ways, actor-parthiban’s Kathai Thiraikadhai Vaanam Iyakkam witnessed an unique audio launch. A group discussion by directors, on the topic ‘How to make a movie without a story’, was held on the occasion. Those who spoke include K Bhagyaraj, Lingusamy, Kalaignanam, Vikraman, Keyar, R V Udayakumar among others. Parthiban presented wigs to 100 women affected by cancer. The movie stars all newcomers. There are cameos by prominent actors and actresses. later in the evening Parthiban met the media along with his artistes and Thambi Ramiah.