I Crosses Two Million Views

IMG_0222 Director Shankar who is known for path breaking movies like Gentleman, Kadhalan, Indian, Enthiran, Anniyan, & Nanban presents the tailor of his much awaited film I’ produced by Aascar Films V.Ravichandran, featuring Superstar Vikram along with the gorgeous Amy Jackson. The trailer on Sony Music Indias YouTube channel has clocked over 2 million views in 24 hours, the fastest for even a Bollywood film, a feat achieved by no Indian Director before.

Adding on, Ashok Parwani, Head South , Sony Music India said, This is a first for us too, we have not witnessed such a huge pick up for any trailer. I will set new benchmarks across film industrys and we are proud to be associated with the magnum opus.

The music launch in Chennai was the talk of the nation with Hollywood Star Arnold Schwarzenegger as the chief guest at the spectacle. The evening witnessed a bevy of stars from the film industry. Grammy Award winner A R Rahmans music had the stadium of 5000 fans mesmerized. Additionally the suave actor Vikrams performance left everyone spell bond.