Box-office battle gets big in 2014

2014 will go down in the books of Tamil cinema as a special year. In the first quarter, over 50 films hit the screens. Hold your breath! The ardent film-lovers will get an opportunity to see their favorite heroes coming out with their films. From Kamal Haasan to Rajnikanth , Ajith to Vijay, Dhanush to STR to Arya, almost all the big names are in the fray this year. Plenty of reasons to cheer for among the movie-lovers. Over 80 flicks are ready for release in the next eight months.

A year after Indian cinema celebrated its centenary, it is that time now where one can see veterans running the race with the novices.

Kamal Haasan, who is holding the sway for over five decades , is ready with much-awaited Vishwaroopam 2, a sequel to his previous hit titled the same, Uttama Villain are hitting the screens this year. Also going to floor is Tamil remake of Malayalam hit Drishyam starring Ulaga Nayagan.

Rajnikanths motion capture technology film Kochadaiiyan is all set for a gala release. Sarath Kumar is playing part of a few films which are also releasing this year. The likes of Ajith (movie with Gautham Menon), Vijay (directed by A R Murugadoss), Ai starring Vikram, Suriyas Anjaan,Parthibans Kathai Thiraikadhai Vasanam, films starring Karthi, Dhanush, M Sasi Kumar, Atharvaa, Udhayanidhi, Vijay Sethupathi, Jeyam Ravi, Jiiva, Aadhi, STR, Siddharth, Arya& Vishal have confirmed gracing the screens in. the coming months.

The up-and-coming heroes including Vimal,Nakul,Gautham Karthick, Vikram Prabhu, Prasanna, Sakthi Vasu, Sibiraj, Vidharth, Srikanth. Bharath, Nanda, Shanthanoo,& Jai too are eyeing their fortune at the box office this 2014.

Also comes films that would feature comedians taking the avatar of male protagonists. Vadivelu makes a comeback as hero with Thenaliraman, while Goundamani is back with 49 O. Vivek and Santhanam venture as heroes. Sivakarthikeyan, who acted as comedian in 3 has got Maan Karate for release this year.

Film-buffs are thrilled as there are plenty of options open before them. But the point to ponder is the movies stay at the theaters. Gone are those days when one saw films running to packed houses for over 100 days in over a dozen screens across the State. But the game has changed. Release in maximum theaters, ensure a wider publicity and rake in moolah to the maximum.

With number of theaters dwindling, but an increase in number of films one wonders what would be fate of small and medium-budget film especially starring newcomers. Every Friday rolls out at least four to five films and the flick is out in just a week. Add to it, the piracy menace to be tackled. With technology advancing fast, making a film has become easy these days. But taking it to the masses is a daunting task.

However a section attributing the success of some small movies says, no film is big until it carries a strong content. Films driven by a good story is always welcomed by the masses.

Coming back to 2014, the year promises aplenty for fans. But also a fear in the mind of many. Though technology has taken over cinema, still a cut-throat competition, piracy and the pressure to deliver a hit haunts every mind.

Lets hope all is well and everyone prospers in the industry and audience thoroughly entertained.